THE VALUE OF ASSET MANAGEMENT IN MODERN CONDITIONS

Abstract

In modern conditions, asset management has become an integral part of the effective functioning of both commercial and government organizations. Asset management refers to the process of optimizing the use of an organization's resources in order to achieve maximum profit or progress. The value of asset management lies in several aspects. First, it helps organizations to efficiently allocate and use their assets, taking into account the characteristics of the market, competitive conditions and customer needs. This allows you to achieve maximum productivity and economic efficiency. Secondly, asset management contributes to minimizing the losses and risks associated with the misuse of assets or their loss. It allows organizations to prevent damage, disasters or other negative situations that can lead to the loss of assets.

  In addition, asset management contributes to the development of innovation and diversity of products or services offered by the organization. Proper use of assets allows you to increase the competitiveness of the organization, develop new technologies and meet the growing needs of customers. In general, asset management plays an important role in today's environment, providing organizations with a competitive advantage, sustainability and efficiency. In a situation where resources are limited and competition is high, proper asset management becomes a determining factor in the success of an organization.